Ford Motor Company along with its brands Lincoln and Mercury move into top spots as the most improved brands of 2009 according to a BrandIndex poll. Ford ranked #1; Facebook ranked #2; Lincoln ranked #3; and Mercury ranked #4. (See article from BrandWeek.)
Why has the Ford increased so dramatically? Maybe because they are the only U.S. automaker that didn’t take bailout money from TARP (Trouble Asset Relief Program). Chrysler and General Motors took billions. Maybe it is because they are making cars people actually want to drive and buy. The Ford Fusion Hybrid has won a ton of awards. Whatever the reason, Ford may once again be the king automaker that it once was (in the 1920s half the cars in the world were Ford Model Ts).