Did you know that the tires you select can impact your fuel economy? The rolling resistance of a tire is key to achieving higher efficiency. All major tire brands have released some form of fuel saving tires. Goodyear has the Fuel Max, which they claim will save 2600 miles worth of gas (a 4% improvement) over the life of the tire. Yokohama manufactures a tire (the dB Super E-Spec) using Orange Oil, thereby reducing the input of precious non-renewable petroleum during the manufacturing process. Bridgestone has the Ecopia and now the Michelin Man is promoting the Michelin Energy Saver A/S tires proclaiming they are the most fuel-efficient tires on the road by increasing fuel efficiency by up to 8%.
The latest Michelin Man advertisement.
[youtube width=”560″ height=”340″]http://www.youtube.com/watch?v=HF_I68jCwHg[/youtube]