“In a move to help simplify the car-shopping process, eBay Motors and General Motors Company today announced the launch of a first-of-its-kind promotion that enables consumers to ‘click and buy’ new cars, crossovers and trucks online from participating California Chevrolet, Buick, GMC and Pontiac dealers at outstanding values. The new car shopping website – gm.ebay.com – will be available to consumers from August 11 through September 8, 2009.
Consumers will be able to browse hundreds of California dealer online showrooms, ask questions, negotiate prices, and arrange financing and payment to purchase a new 2008, 2009 or select 2010 car, crossover or truck online. With more than 225 GM dealers in California participating, shoppers can at any given time expect to see a wide selection of up to 20,000 new GM vehicles at very competitive prices. Vehicles will be offered through eBay Motors’ traditional formats such as “Buy It Now” (where shoppers agree to pay the advertised price) and eBay’s innovative “Best Offer” option (where buyers indicate the price they are willing to pay and can negotiate online with the dealer for the vehicle).” Read the full press release HERE.
The internet is the “go-to” portal for more and more purchases. In the beginning, it was THE place to buy books. More recently it has become THE place to buy big screen TVs and expensive electronics. Now it may become THE place to purchase new cars.
What do you think? Will the eBay-GM collaboration work?